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Glancer Magazine

REAL ESTATE LOCAL | 10 Must-Dos to Sell Your Home by Penny O'Brien, Baird & Warner


Top 10 Must-Dos to Sell Your Home:

1. Be strategic with your timing.

Make sure you list your home early enough in the season to take advantage of the increased demand.

2. Curb appeal is crucial!

As the weather warms up, spruce up landscaping, paint front door, replace dated light fixtures & add potted flowers.

3. Declutter & depersonalize.

Buyers want to envision themselves living in your home. Remove personal items & edit clutter.

4. Price competitively.

With more homes on the market in the spring, it’s more important than ever to price correctly. Work with an experienced realtor to price your home.

5. Hire a reputable real estate agent!

A good realtor can be instrumental in selling your home quickly & for a fair price. Choose an agent with a strong track record in your area & proven marketing strategy.

6. Be flexible with showings.

Spring selling season is busy & it’s important to be flexible with showings. Make sure your home is show time ready every morning to accommodate last minute showing requests!

7. Highlight your outdoor living space.

If you have a pool or gazebo or cozy outdoor fireplace, make sure to highlight them in your listing & during showings.

8. Be prepared for multiple offers.

With more competition in the spring, you may receive 2, 5 or even 10 offers on your home! This is when hiring an experienced agent with negotiation experience becomes vital.

9. Do any repairs up front before listing or consider a pre-listing inspection. Addressing these issues before listing can help speed up the selling process & prevent any surprises.

10. Stay patient & flexible. Selling a home can be a stressful process. Work with your real estate agent to stay informed & make adjustments as needed, & remember, the right buyer will come along!

Penny O’Brien is among the top 1% of all Chicagoland Brokers serving buyers and sellers throughout the western suburbs. Her track record of success has helped her build a solid repeat and referral client base.

• Sold $53 Million in 2021

#1 Realtor Baird & Warner Naperville 2021

• Top 1% of all Chicagoland realtors

• Glancer Magazine Reader’s Choice Award 2022, 2021,2020

• Chicago Agent Magazine Who’s Who 2021,2020, 2019


BAIRD & WARNER – One word that consistently comes to clients’ minds when they think of Penny O’Brien is “hustle.” As a Seller Representative Specialist, she loves meeting with sellers to discuss pre-market home improvements and guide them to make their home “showtime ready” when it hits the market. She strongly believes in professional staging and offers it as a complimentary service. With a reputation for “good-looking listings,” she helps clients realize a higher return and quicker sale. Penny says “Staging transforms a home from average to amazing”.

Penny O'Brien Broker, Relocation Specialist and Negotiation Expert (630) 207-7001 •


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