REAL ESTATE | 3 Springtime Ready Realtors to Know


The spring real estate market is here and if you're looking to list your home over the next couple of months, or if you are in search of a new home in the west suburban are, now is a perfect time. With many realtor options, we know how overwhelming it can be when selecting the perfect match for your needs. This month, we have highlighted three real estate professionals that we think you're going to love getting to know. Each has a unique story, along with many unique successes, to share with you.

Penny O’Brien

Baird & Warner, Naperville

Penny has lived in six states with her husband and two children and was a relocation client herself when they moved to Naperville 19 years ago. Since then, she has immersed herself into the community sponsoring neighborhood events, supporting the Waubonsie Valley's Color Run & Silent Auction, and participating in various gym membership to enjoy overall health and wellness with the benefit of good friends and great comradery.

She is high energy and brings lots of hustle to her real estate career which results in repeat and referral business. Penny is a Certified Staging Consultant, Sellers Representative and Relocation Specialist, and has earned the Innovative Property Marketing Award; Founder's Club Award; Top 1% Sales & Units Award; and accrued over $29 million in sales in 2019. Her digital marketing and online presence, in combination with open houses and print media offers sellers the ultimate marketing exposure for their home.

Penny is present and trendy and focusses on keeping her marketplace relevant, even incorporating lifestyle videos for her high-end listings.

In a constantly changing real estate market, she has the flexibility and know-with-all to be always in front of the next big movement.

Chris Cash, Keller Williams Infinity

Naperville and West Suburbs

Chris always wants to be remembered by her clients and the community as a person who comes from contribution – providing customer service that lasts a lifetime while creating relationships that become like family. She recalls assisting her clients in purchasing a late 1800's farmhouse style home in Geneva. Together they discovered the history of the home as well as some hidden treasures. She feels so fortunate to have helped them with the renovation details.

Her background in Advertising and Interior Design allows her to find creative ways to market homes and professionally stage her listings which ultimately brings more showings and higher offers. See also assists her buyers in furnishing their new homes.

With the Spring Real Estate Market around the corner, Chris suggests clients contact her 4-6 weeks prior to wanting to put their home on the market and take advantage of her "12 Step Preparation List"; therefore, ensuring a stress-free move.

Regardless of where you are moving, Chris can match clients with their dream home anywhere across the Americas, Europe, Africa and Asia. Referrals to vacation destinations like Turks & Caicos, Mexico, and Honduras are her favorite.

For every sale, Chris donates to the local humane society.

Susan Colella

Baird & Warner, Naperville

Susan’s education and background in Sales and Marketing, along with her strong business sense, negotiating skills and design abilities provide the competitive edge she needs in the Chicago area real estate market. As a Certified Luxury Marketing Specialist, Certified Relocation Specialist, and Certified Staging Consultant, she adds renewed inspiration by attending seminars with Tom Ferry, Brian Buffini, and Matthew Ferrara to name a few.

According to Susan, it’s never too early to start preparing your home for the Spring market with a neutral color palette including creams, whites, and neutral grays and incorporate the help of a professional stager to maximize space and presence. She reminds clients to also think about the exterior; such as her most memorable listing in West Tamarack of Naperville that had a vacation style backyard inclusive with an inground pool, gazebo, and outdoor fireplace which ultimately fostered the quick sale of the home.

When Susan is not working, she enjoys spending quality time with her two amazing daughters and boyfriend enjoying a meal at her favorite restaurant, Santo Cielo. She also loves yoga and playing piano; as well as supporting local charities such as Cal’s Angels, 360 Youth Services, and the Good Will Network.

Stories by Kristen Kucharski

Photos by Mike Mantucca Unless Submitted

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