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Glancer Magazine

DOWNTOWN ELGIN | Belle Ame Beauty Co. Opens March 18 in Downtown Elgin

Riverside Promenade and Grand Victoria Casino. Photo Credit: Ruben Ramos Photography


A new hair salon will grand open on March 18 at 176 E. Chicago Street in Downtown Elgin. Belle Ame Beauty Co. will host a Grand Opening Open House from 5:00pm to 9:00pm beginning with a Ribbon Cutting at 5:00pm courtesy of the Downtown Neighborhood Association of Elgin. The public is welcome to attend to see the remodeled space, and meet the team, plus learn about services and products to be available at the new salon. Refreshments will be served.

Salon owner Anneliese Marino brings years of industry experience to her new role as a business owner. Raised in Elgin, Marino says "I am very excited for the opportunity to open my first salon in this amazing location." At the corner of Spring Street and Chicago Street, the location was formerly another salon and is in the same building as the well known Blue Box Cafe.

Grove Avenue in Downtown Elgin. Photo Credit: Carolyn Bone Buhrow

The salon will offer a full menu of services including hair cuts for men and women, color, extensions, and styling. Nail services including manicures and pedicures will be added in the future, as will makeup artists. Retail brands available will include a selection of products from Pureology, Amika, Pulp Riot, and Olaplex.

Chair rentals are available for stylists and nail techs. To inquire and learn more visit their Facebook page Belle Ame Beauty Co, or Instagram @babeautycompany.

About DNA:

The DNA is a 501(c)3 non-profit organization representing Downtown Elgin with a mission to revitalize, enhance and sustain Elgin’s historic city center. The DNA team works on behalf of every Downtown Elgin business owner, property owner, stakeholder and resident, in partnership with City leaders and community volunteers. DNA helps strengthen the economic vitality of the downtown by providing strategic business support services available to all downtown businesses and property owners.


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