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ALL THINGS BEAUTIFUL | Inside Velvet Grace In Oswego



A CHARMING WEST SUBURBAN BOUTIQUE

Soon again you will be enjoying the calming scents of the aromatic candles that will engage your senses from the moment you step into the historic log cabins of Velvet Grace in Oswego. The creative displays in cozy vignettes enhance the shopping experience while you peruse the beautiful home décor; timeless and trendy women’s apparel, jewelry and accessories, as well as hats, scarves, handbags, and much more. Look forward to encompassing yourself into the welcoming shopping environment splashed with an array of gift selections - Capri Blue, Eleven Point, and Himalayan candles, in addition to frames, vases, baskets, wall art, pillows, and throws. Design specialists are also just a phone call away, on-hand, and online to help you with personalizing your home and inform you how the easy-to-use Annie Sloan Chalk Paint® can transform your old furniture, cabinets, frames, lamps and much more with little or no prep. Oswego residents and store owners, Mary Blanchflower and Nicole Menard promise that when you shop Velvet Grace you will receive a bit of retail therapy and leave with a little grace.




These two friends and neighbors have a passion for creating beautiful things and believe in giving back and supporting growth in their hometown. What began with an idea in 2014 became a reality in October 2015 when Nicole’s background in custom home building, interior/exterior selections, accessorizing, wholesale buying, and retail merchandising paired nicely with Mary’s graphic design, marketing and promotion resume to open Velvet Grace in two historic log cabins as a gift boutique and workshop hosting events using Annie Sloan Chalk Paint. In Fall of 2018, Velvet Grace Studio evolved from Annie Sloan Workshops to retailing trending women’s apparel and accessories, which has been a successful addition to boasting the most current season trends such as mini floral patterns, flowing tops and sun dresses; puffed sleeves, wrapped ankle pants, bralettes, bold color accents, and even a touch of neon! The Spring and Summer seasons will feature fun, graphic tees under sweaters, and jackets from top women’s apparel lines by Lush Clothing, Elan, Love Stitch. Jewelry from popular name brands such as: Kendra Scott, Summer Ellis, Larissa Loden, My Saint My Hero and their personal designer Lush Designs. Although they have converted their workshop into an apparel studio and do not offer workshops on site, fans of these special events will be pleased to learn Velvet Grace will be offering workshops this summer at a different location. Clients can contact the shop at (630) 636-6570, check the Velvet Grace website at www.velvetgrace.net, and follow social media sites like Instagram or Facebook @velvetgraceoswego for up-to-date events and promotions or to receive information on any upcoming classes.



“We are an unexpected surprise,” says Nicole. “From our ever-changing displays, to our unique products, to the warm and welcoming atmosphere, it’s a destination you don’t want to miss. Our design specialists are here to help you make your house a home, choose a new outfit with jewelry to accent, and find the perfect gift for that someone who has everything.” At Velvet Grace incorporating a bit of all styles separates their design look from many other boutiques. This Spring expect to see a very earthy, natural vibe. Dried botanicals, beautiful art, textures from fur to tassels and wood bead strands. A vibe that is very warm, comfortable and welcoming in a home. Mary and Nicole believe their customer service is the secret to their success coupled with the boutique style cozy atmosphere that delivers a sense of personable attention to our clients. The talented staff offers dedicated design and apparel assistance and contributes greatly to building relationships with clients. They try to touch all the senses when merchandising, from burning the calming scents of our candles, to paying close attention to lighting, textures, trends and unique apparel items that clients really enjoy paired with excellent customer service. Over the past four years, Mary and Nicole have also contributed to local organizations by donating to Hesed House, Habitat for Humanity, Oswego District 308 schools and teachers, Bickford of Oswego, Young Life, Oswego Junior Women’s Club, American Heart Association, Hoops for Healing and many more. Velvet Grace is located at 4025 US Highway 34 in Oswego. The store is currently in compliance with state mandates during this difficult time so please follow their social media sites @velvetgraceoswego or their website at www.velvetgrace.net for current hours of operation and services available; latest arrivals; and inspiration for your closet, home, or special gift for a friend. home, or special gift for a friend. -Kristen Kucharski


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July 2020 Features

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July 2020, Summer Vibes

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