DEMOGRAPHICS
Glancer Magazine targets all demographics, while its primary demographic is women ages 25-65. It is the pre-eminent community living magazine in the area, catering to residents residing in affluent suburban communities, thus creating mass appeal among a vast readership.
Reaching homes valued over $500,000 and all of the other homes as well within each community, Glancer Magazine is the only local magazine with a diverse appeal.
Each magazine is direct mailed monthly on a rotating basis to the community and includes many popular local features including; resident profiles, human interest stories, business features, city news and notes, contests and local shopping and dining information. Subscribers receive the magazine monthly. Find out more statistics about our Naperville, Wheaton and Glen Ellyn Audiences right here!
Our Naperville, Illinois Audience
Population
2009 - 143,663
11.9% increase since 2000 census
Ethnic Breakdown
White 75.1%
African American 3.9%
Latino 5.3%
Asian 13.7%
Median Age
34.2 (this is younger than average age in the U.S.).
Families (non-single residences) represent 76.9% of the population.
Median Household Income Comparison
Naperville $98,488
Illinois $53,966
U.S. $60,374
DuPage County $89,402
Glancer Magazine Readership
92% of total population at 2.5 readers per household
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Our Glen Ellyn, Illinois Audience
Population
2009 - 27,236
0.9% increase since 2000 census
Ethnic Breakdown
White 87.2%
African American 2%
Asian 3.6%
Other 2%
Median Age
37.0 (this is older than average age in the U.S.).
Families (non-single residences) represent 70.5%
of the population.
Median Household Income Comparison
Glen Ellyn $86,390
Illinois $53,966
U.S. $60,374
DuPage County $89,402
Glancer Magazine Readership
78% of total population at 2.5 readers per household
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Our Wheaton, Illinois Audience
Population
2009 - 54,568
1.5% increase since 2000 census
Ethnic Breakdown
White 85.9%
African American 2.9%
Latino 4.6%
Asian 4.1%
Other 3.7%
Median Age
35.8 (this is older than average age in the U.S.).
Families (non-single residences) represent 70.8%
of the population.
Median Household Income
Wheaton $82,091
Illinois $53,966
U.S. $60,374
DuPage County $89,402
Glancer Magazine Readership
78% of total population at 2.5 readers per household
Above information Based on 2000 and 2006 U.S. Census data
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Our Downers Grove, Illinois Audience
Population
2009 - 49,143
0.9% increase since 2000 census
Ethnic Breakdown
White 87.1%
African American 2.9%
Latino 4.3%
Asian 4.7%
Other 0.2%
Median Age
39.1 (this is older than average age in the U.S.).
Median Household Income
Downers Grove $72,595
Illinois $53,966
U.S. $60,374
DuPage County $89,402
Glancer Magazine Readership
78% of total population at 2.5 readers per household
For more information about Downers Grove, visit http://www.city-data.com/city/Downers-Grove-Illinois.html
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